📅 Example (last 60 days): 167+ copies of a $27 product to cold traffic.

Average daily spend around $50; same‑day revenue typically exceeded ad spend.

Cold = never‑heard‑of‑me traffic.

Several buyers became $500-$1k+/month retainers and +$3k pifs after they watched the training and asked for help.

What is Zero-Cost Lead Funnel?

A $7-$97, one-problem product + a dead-simple sales page + a 5-ad system that warms people on-platform.

Front-end sales help offset ad spend before the call ever happens. The right buyers ask, “What else can you do?” → booked calls.

What you’ll build this week:

Low ticket offer that solves one painful problem

MVP sales page + checkout (bump ready)

5 on-platform ads that turn clicks into buyers (then calls)

The simple system I run.

This is the setup I use to book calls and close retainers and paid-in-full packages.

5 simple ads (like the ones that brought you here)

↓

1 training delivered as soon as payment clears. It solves one painful problem.

↓

1 short funnel that sells the training (like this page). Built fast.

↓

1 light follow-up that gets qualified buyers on calls for the high-ticket offer.

And that’s it. Simple on purpose.

This setup brings a steady flow of buyer leads most days.

Front-end sales help offset ad spend before the call ever happens.

It also fits how I work. I often take 3–4 days off.

This keeps revenue coming in and calls booking while I’m offline.

But the real leverage is still the high ticket.

The low-ticket offer funds the audience — then the calls close the revenue.

Instead of cold DMs, $100+ CPL VSL funnels with low show rates, or free lead magnets that go nowhere…

I run simple, specific digital products with a converting funnel.

On recent campaigns, a meaningful share of buyers book a call (recent average around 30%; results vary).

What if, instead of the stuff that keeps you stuck, you sold your ideal clients something small first?
Something fast. Something so specific it stops the scroll and says,
“I know exactly what’s broken. Here’s the fix for $27.”

Then… they buy it.
They consume it.
They realize, “This is better than what I paid thousands for last year,” and they ask how to pay you more.
Not “pick your brain.” More like:
“Take my money.” • “Where do I book?” • “Do you do this for clients?”

I sell $7–$97 trainings on Meta. That’s it.

No VSL. No webinar. No lead magnets.

Just: a few simple ads → a landing page → ~30 minutes of me solving one narrow problem so well that people say, “I want more.”

Most days, front-end sales cover my ad spend (often more).